A business needs more than a good website to be successful online. The Web Centre helps you plan your Digital Marketing strategy and make the most of your site. From Search Engine Optimisation to Pay-per-click, to content marketing, we can provide support and guidance in attracting your audience and converting them into loyal customers.
The principles of SEO are always at the forefront of our web designs, to make sure your site is highly ranked by Google and other search engines. We will study different search engine optimisation strategies to find the best way to push your company as high as possible in Search Engine Page Results. When working on ranking in search engines, it is essential to take care of on-page and off-page elements. The Web Centre will audit your site to check the design, the usability and the content optimisation, in order to guarantee Google ranks your site as high as possible. SEO is the most effective strategy to attract customers to your site over a sustained period of time.
Sometimes companies need a little push to increase their sales. Google Adwords is the quickest way to advertise online and achieve a high search ranking. But you have to make right choices for your campaigns such as keywords, target audience, landing pages effectiveness, bid or budgets. Adwords offers you many possibilities to boost your business and get more customers and sales, but you have to know how to make the most of this powerful tool. We will help you to set up your account, configure your pay-per-click campaigns and get more clicks at the best price.
Once you have a nice website, optimised for the web, with quality, relevant content, you have to promote it. Social Media Management is of vital importance when positioning your site in search engine page results, but as a customer support platform and brand identity tool as well. We will advise you on how to integrate your Social Media platforms, how to manage your publications and how you can optimise them for SEO.
If you create fabulous content for your customers you should ensure that it reaches them. Email Marketing Campaigns can make the difference as they are more personal and go straight to a previous customer that is interested in your content and products. Email Marketing is an effective strategy to get potential customers engaged. We can create an Email Marketing Strategy for your company and bring it to life.